By Brent Kelly
Networking and business cards. They go together like peanut butter and jelly.
If I have learned anything from my 15 years of business networking, it’s that you can collect a ridiculous amount of business cards in an hour.
I have a drawer full of hundreds of business cards from people whom I have connected with in the past. Many of these cards have not been touched or looked at in many years. In fact, many were not even addressed the days following the networking event.
Besides the fact that I did a terrible job of following up, there was no real connection made, no engagement, and no valuable reason to follow-up.
Great networking has never been about a business card, it’s always been about a connection.
I used to keep track of how many business cards I collected and how many business cards I gave out. The more cards obtained and given, the greater level of success I felt I...
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