Sitkins Group Blog
Insurance Industry Tips and Insights from Roger Sitkins and Brent Kelly
Bridging The Performance Gap
HOW TO TRANSITION FROM IDEAS TO EXECUTION
When I look at agencies, the reason some sputter or plateau is a performance gap. This is the gap between what we know and what we actually do. If I were to draw it, it would look like two mountains with a valley in the middle. But unlike the valleys found in nature, which take thousands of years to form, the performance gaps I see in agencies develop almost instantaneously.
What causes these gaps? And why do so many agencies and producers fail to execute? Some of the main reasons are:
- Lack of a meaningful, achievable goal. Most agencies really have no end in mind. If you were to ask them, “Where do you want to be in three years?” they wouldn’t have a clear answer, because they haven’t taken the time to think about it. Instead, they just sort of wander.
- Lack of consistent, purposeful behaviors. How often have you started something for a couple of weeks and then moved on to something else because you lost...
Stay connected with news and updates!
Recent Posts
Virtual ProducerFit
Thousands of producers have achieved increasing levels of success by attending ProducerFit. The ProducerFit insurance sales training program will get you better results, guaranteed.
Virtual & In-Person agecy training that actually works
Getting your agency professionally fit doesn't have to be boring or complicated to actually work. All of our coaching programs are engaging, fun, and full of strategies you can start implementing immediately!
Our agency training and consulting programs are designed to get your whole agency great results, guaranteed.
How To Triple Your Agency's Growth
Free Webinar
Why do some agencies have 3X the national organic growth rate, super high retention rates, and a positive culture, while other agencies are struggling to gain any traction?