#SitkinsIsTheSolution
Which Zone Are Your Producers In? producers productivity Mar 31, 2021

In most independent agencies, producers typically operate in one of two zones. They’re either in a Red Zone or a Green Zone.

As the name suggests, the Green Zone is all about earning more green (a.k.a. money!). Those in this zone participate in activities and execute strategies that create...

Continue Reading...
Why Wait To Be Great? producers Apr 03, 2020

 

TALK BACK TO THE “HEAD TRASH” THAT’S IMPEDING YOUR PROGRESS

One of the key teaching points at our ProducerFit programs is that if you’re going to put the time in anyway, you might as well be great at what you do! Also, you might as well be great sooner rather than...

Continue Reading...
The Producer's Best Version Possible producers Oct 03, 2019

Recently I introduced The Agency’s Best Version Pyramid (BVP). It was so well received that I’ve expanded on the concept and applied it to the all-important role of producers. Net new revenue may not solve all your problems, but I firmly believe that it solves most of them!

I...

Continue Reading...
The Seven Deadly Traps producers Aug 08, 2019

IF YOU CAN’T RECOGNIZE (AND AVOID) THESE, WE NEED TO TALK

When I talk to producers who are frustrated with their results and overall balance in life, I think the real issue is that they’ve lost their freedom. Specifically, they’ve lost the freedom to do what they want to do,...

Continue Reading...
What's In Your Agency's Sales Playbook? producers sales Nov 01, 2018

HOW TO HOLD YOURSELF AND YOUR PRODUCERS ACCOUNTABLE

We’ve been doing a lot of research and improving our programs that address what creates great producers and what it takes to cultivate million-dollar producers. It seems that every agency and most producers want to increase their sales. At...

Continue Reading...
The Sales Iceberg pipelines plan producers sales Sep 13, 2018

LOOK BELOW THE SURFACE TO SEE WHAT DRIVES YOUR SALES SUCCESS

We all know the tragic tale of the RMS Titanic, which sank in 1912 after it struck an iceberg south of the Grand Banks of Newfoundland. Of course, it was the mass beneath the surface that caused the lethal damage. That’s no...

Continue Reading...
No Risk, No Nothing learning producers risk success Jul 19, 2018

If you have been an insurance sales producer longer than 10 minutes, you know all about risk.

A risk is defined as “exposure to danger.”

Danger surrounds insurance producers every day. It could be in the form of a manager, company, prospect, client, product, or service. That list...

Continue Reading...
What Is Holding Your Agency Back? growth producers routines Jul 05, 2018

REVENUE AND PROFITS DEPEND ON FULL-TIME PRODUCERS

We see that the average producer is a part-timer at best. Even though most of them will still do okay, they’ll never be great, and at the end of their career they’ll have tons of regrets.

According to the Organic Growth &...

Continue Reading...
Crafting the Perfect Sales Pipeline clients pipeline producers sales May 31, 2018

FOLLOW THESE STEPS TO IDENTIFY, TARGET, AND WRITE YOUR BEST PROSPECTS

In organizing and presenting more than 100 producer training programs with more than 3,000 participants, I’ve recognized a highly predictable “producer’s improvement cycle.” Although I’ve mentioned...

Continue Reading...
Sell More Without Saying a Word listening producers questions sales May 17, 2018

“If speaking is silver, then listening is gold” Turkish Proverb

Perceptive listening is the key to great insurance production.

Have you ever had a sales appointment where you felt like a rock star on the big stage or an attorney delivering a spellbound closing statement? You rattled...

Continue Reading...
Make a Living or Make a Fortune producers sales Nov 01, 2017

Several years ago, I heard a quote that challenged me. Looking back, I now realized that it also has changed me.

“Work on your job, make a living. Work on yourself, make a fortune.” - Jim Rohn

As a commercial lines producer for 15 years, I attended a variety of sales and product...

Continue Reading...
Three Communication Skills Vital to Every Insurance Producer communication producers Oct 26, 2017

Studies have shown that effective leadership and influence, whether it’s with your team, your clients, or your company partners is 87% people knowledge and only 13% product knowledge. 

Reflect on that statistic for a minute, almost 90% of our ultimate success is not determined by what...

Continue Reading...
1 2