Insurance Agency Consulting and Training

The Sitkins Consultants provide proven coaching and training programs to independent insurance agencies. We offer dynamic programs to thousands of agency leaders and producers in both an online and in-person format to get your whole agency to its Best Version Possible. 


Membership Programs

For one monthly fee, get access to unlimited training for your entire agency.
Imagine having all of your employees trained and on the same page for less than the price of a mediocre employee.

The Sitkins Network
All-Inclusive Model

Total agency training in a monthly membership with unlimited registrations for each program.


  • Producers - ProducerFit (Non-Members $1197/Producer)
  • Account Managers - AMFit (Not Available to Non-Members)
  • Sales Managers - CROFit (Non-Members $695/Sales Leader)
  • Agency Leaders - CEO Boot Camp (Non-Members $1997/agency)
  • SCL & PL - The Better Way (Non-Members $197/month/agency)
  • PLUS Monthly Sales Meeting - 10 virtual sales meetings per year

 Membership price varies based on agency size. Starting at $497/month.

Learn More

The Sitkins Network
Private Client Group

Exclusive membership for high-performance agencies.

Everything included in the All-Inclusive Model, PLUS:

  • A personalized agency plan
  • Quarterly reports (based on plan/metrics)
  • Monthly coaching calls with Leadership team
  • Tools, templates & video library
  • Peer community
  • Territorial exclusivity
  • Access to The Risk Concierge Program selling system
  • CEOFit
  • ProFitNet
  • The Elite 50

Membership price varies based on agency size. Starting at $2000/month.

Learn More

Monthly Sales Meeting

Once a month, the Sitkins coaches will host a virtual sales meeting.

Members Only Registration


Our annual agency planning program. Walk away with a solid plan to follow year after year.

Members Only Registration


Our annual networking event for members of The Sitkins Network.

Member registration coming soon!

The Elite 50

Available only to graduates of our Producer training programs.

Registration currently closed.

Virtual Agency Training Programs

Get Professional Fitness for your agency. Registration is per person. All of our stand-alone programs are available for unlimited registration in our membership programs.


8-Week Virtual Sales Training Program

Increase your sales, have full pipelines, and create the perfect schedule that allows for more freedom.

$1197/Producer for non-members.
Unlimited registration for members.



4-Week Virtual Sales Leader Training Program

Equip your Sales Leaders with the skills and strategies to guide your Producers to reaching their goals.

$695/Sales Leader for non-members.
Unlimited registration for members.


Account ManagerFit

4-Week Service Training Program

Get your Producers and their Service teams on the same page and achieving higher goals faster than ever.

Unlimited registration for members.


CEO Boot Camp

5-Week Virtual Leadership Program for Current & Future CEOs

$1997/Agency for non-members.
Registration included for members.


The Better Way

On-demand training for PL & SCL

$197/month/location for non-members.
Registration included for members.


Recent Webinars

It's like a no-risk test drive of our proven training programs.

Cultivating an Environment of Growth

What separates the highest growth independent agencies from the rest? In this virtual workshop, Brent Kelly will share the three keys to unlock agency growth.

Watch Playback

How to 3x Your Agency's Growth

Training is not a substitute for
management and leadership.
Don't miss this transformational FREE workshop!

Watch Playback

Five Mistakes CEO's Make

Free Webinar for agency leaders. Roger Sitkins and Brent Kelly walk you through five of the biggest mistakes insurance agency CEOs make, and how to avoid them.

Watch Playback

Producer's Annual Planning Guide


$99/Producer for non-members.
Registration included for members.


Not sure which program is right for you?

Connect with one of our coaches to find out which program suits your insurance agency's needs.

View our full calendar of events.

Event Calendar