Episode 34: If I Were Your CEO

What I would I do if I were your CEO

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In this podcast

The top ten rules that would provide the foundation for all of the growth and success of an agency.

1. Differentiate or die
2. Focus on the Four R's (Results, Relationships, Retention, Referrals)
3. Know Your 80/20
4. Never allow profitable Producers to subsidize unprofitable Producers
5. Filling prospect pipelines
6. Emphasize the importance of relationships
7. Relentless preparation
8. Define the overall client experience
9. Become a true learning organization
10. Focus on the Four C's (Clients, Colleagues, Community, Carriers)

The author

Roger Sitkins, CEO of Sitkins Group, Inc., is the nation’s number-one “Agency Results Coach.” He established The Sitkins Network™, a territorial exclusive network of high-performing agencies, and The Better Way Agency, a web-based training program that shows agency owners ways to make significant improvements in all areas of the agency. To learn more, please visit www.sitkins.com and follow us on Facebook, LinkedIn, Instagram and Twitter.

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