#SitkinsIsTheSolution
 The Four Leadership Principles Vital to Your Insurance Agency’s Growth growth leadership Jan 04, 2018

The term leadership is used every day in business, sports, and in our personal lives. It’s often discussed, but rarely understood.

Like many industries, the insurance industry has been influenced by both positive and negative leadership over the years. Today, with the rapid pace of new...

Continue Reading...
Are You Happy Or Frustrated? clarity frustrations ideal clients principals tools Dec 21, 2017

AND WHAT ARE YOU GOING TO DO ABOUT IT?


I’m sure you’re familiar with the opening line of Charles Dickens’ A Tale of Two Cities: “It was the best of times, it was the worst of times …” I believe this may apply to today’s independent insurance agencies as...

Continue Reading...
Why Insurance Agencies Fail to Find and Keep the Best Talent Dec 07, 2017

Imagine being in a business where every single person needs your product. Imagine being in a business where 90% of your clients will buy from you again every year…even if you are average. Imagine being in a business with unlimited opportunity for growth and financial freedom.

Every one of...

Continue Reading...
7 Ways to Empower Your Insurance Agency Team to Greatness leadership Nov 27, 2017

The act of empowering others changes lives, and it’s a win-win situation for you and the people you empower.

When you think of customer experiences you have had with your cable company, phone company, or services run by a governmental entity, what are your typical feelings?

If you are like...

Continue Reading...
The #1 Reason Your Insurance Agency Isn’t Growing growth leadership Nov 16, 2017

Several years ago, I heard a quote from leadership expert John Maxwell that caused me to stop and pause.  He said, “Everything rises and falls on leadership.” 

I think the word that caused me to stop and pause was EVERYTHING.

I believe that leadership is important in...

Continue Reading...
Who is Running Your Agency’s Offense? leadership sales Nov 09, 2017

What is the number one job of the offensive coordinator for any football team?

To score points.

Yes, an offensive coordinator has other responsibilities, which I will discuss, but at the end of the day, the success of the offensive coordinator is based on putting points on the board.

Every...

Continue Reading...
Make a Living or Make a Fortune producers sales Nov 01, 2017

Several years ago, I heard a quote that challenged me. Looking back, I now realized that it also has changed me.

“Work on your job, make a living. Work on yourself, make a fortune.” - Jim Rohn

As a commercial lines producer for 15 years, I attended a variety of sales and product...

Continue Reading...
Three Communication Skills Vital to Every Insurance Producer communication producers Oct 26, 2017

Studies have shown that effective leadership and influence, whether it’s with your team, your clients, or your company partners is 87% people knowledge and only 13% product knowledge. 

Reflect on that statistic for a minute, almost 90% of our ultimate success is not determined by what...

Continue Reading...
8 Habits of Highly Successful Insurance Producers producers Oct 17, 2017

Ask most insurance producers how their day was and it’s likely that you will receive an answer that revolves around the words, “I was really busy.”

In most cases, that is true. Insurance producers are often very busy. The problem is that they are often busy with activities that...

Continue Reading...
Overcoming the “Too Young” Objection in Insurance Sales Sep 01, 2017

By Brent Kelly

Being a young insurance agent can seem downright overwhelming at times.

I started in the insurance business right out of college at the ripe old age of 22. I had superb initial training, wonderful mentors, learned as much as I could as quickly as possible,...

Continue Reading...
Want to Ask Great Questions to Prospects and Customers? Think Scattergories propects sales Sep 01, 2017

By Brent M Kelly

Use creativity and differentiation when asking questions to stand out from your competition.

Do you remember the game Scattergories? It has always been one of my favorite games.

For those of you who are unfamiliar, let me briefly explain how the game works.

Every player...

Continue Reading...
Why People Can’t Stand Insurance and What You Can Do About It Sep 01, 2017

By Brent Kelly

They may like you, your agency, or your funny commercial, but they don’t like insurance.

When I attended my very first insurance training course back in 2000, the instructor said something to us I will never forget.  He said, ”Congratulations, you get to...

Continue Reading...