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Stop Wanting What You Don't Want 80/20 growth organic growth Feb 22, 2018

By Brent M. Kelly

One of the most vital aspects of insurance agency growth is simply knowing what it is you want and then having the focus, consistency, and persistence to go get it.

One of my favorite resources that we use with our Sitkins Network members is the 80/20 analysis.

I am guessing...

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Creating Organic Growth In Your Agency growth leadership non-optional behaviors organic growth Feb 01, 2018

TAKE THESE STEPS AND WATCH YOUR AGENCY GROW


Are you an effective leader? Turn around and see if everyone—or anyone—is following you. If no one is there, you have your answer: You’re not an effective leader!

Not surprisingly, the best leaders in our CEO programs are the ones who...

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The Most Difficult Person to Lead in Your Insurance Agency leadership owners self improvement Jan 18, 2018

One of the questions I often get when I work with insurance agency leaders is, “How do I best lead my team?”

Let me start by saying that unless your agency just started from scratch or you are a one-person operation, you have challenging people on your team. People with egos, people...

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 The Four Leadership Principles Vital to Your Insurance Agency’s Growth growth leadership Jan 04, 2018

The term leadership is used every day in business, sports, and in our personal lives. It’s often discussed, but rarely understood.

Like many industries, the insurance industry has been influenced by both positive and negative leadership over the years. Today, with the rapid pace of new...

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Are You Happy Or Frustrated? clarity frustrations ideal clients principals tools Dec 21, 2017

AND WHAT ARE YOU GOING TO DO ABOUT IT?


I’m sure you’re familiar with the opening line of Charles Dickens’ A Tale of Two Cities: “It was the best of times, it was the worst of times …” I believe this may apply to today’s independent insurance agencies as...

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Why Insurance Agencies Fail to Find and Keep the Best Talent Dec 07, 2017

Imagine being in a business where every single person needs your product. Imagine being in a business where 90% of your clients will buy from you again every year…even if you are average. Imagine being in a business with unlimited opportunity for growth and financial freedom.

Every one of...

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7 Ways to Empower Your Insurance Agency Team to Greatness leadership Nov 27, 2017

The act of empowering others changes lives, and it’s a win-win situation for you and the people you empower.

When you think of customer experiences you have had with your cable company, phone company, or services run by a governmental entity, what are your typical feelings?

If you are like...

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The #1 Reason Your Insurance Agency Isn’t Growing growth leadership Nov 16, 2017

Several years ago, I heard a quote from leadership expert John Maxwell that caused me to stop and pause.  He said, “Everything rises and falls on leadership.” 

I think the word that caused me to stop and pause was EVERYTHING.

I believe that leadership is important in...

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Who is Running Your Agency’s Offense? leadership sales Nov 09, 2017

What is the number one job of the offensive coordinator for any football team?

To score points.

Yes, an offensive coordinator has other responsibilities, which I will discuss, but at the end of the day, the success of the offensive coordinator is based on putting points on the board.

Every...

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Make a Living or Make a Fortune producers sales Nov 01, 2017

Several years ago, I heard a quote that challenged me. Looking back, I now realized that it also has changed me.

“Work on your job, make a living. Work on yourself, make a fortune.” - Jim Rohn

As a commercial lines producer for 15 years, I attended a variety of sales and product...

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Three Communication Skills Vital to Every Insurance Producer communication producers Oct 26, 2017

Studies have shown that effective leadership and influence, whether it’s with your team, your clients, or your company partners is 87% people knowledge and only 13% product knowledge. 

Reflect on that statistic for a minute, almost 90% of our ultimate success is not determined by what...

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8 Habits of Highly Successful Insurance Producers producers Oct 17, 2017

Ask most insurance producers how their day was and it’s likely that you will receive an answer that revolves around the words, “I was really busy.”

In most cases, that is true. Insurance producers are often very busy. The problem is that they are often busy with activities that...

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