#SitkinsIsTheSolution
The Four R's podcast May 13, 2021

Roger Sitkins joins Brent Kelly in the first of our new four-part series based around the lessons that we've learned this past year that we want to share with you, the agency leader. This episode provides an overview of high-level things that we've seen and the impact they've had on agencies...

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Will Your Agency Survive or Thrive? May 12, 2021

The world changed in the last year and continues to cause frustration and discomfort in many areas. But for some agencies, there is a silver lining: They needed to change. And despite the hardships and challenges of the last year, agencies that have learned from the experience may ultimately...

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Leveraging Your Most Vital Skill May 06, 2021

In this episode of The Agent Leader, Brent talks through a vital, yet often under-utilized skill for every leader or professional - being a high-level communicator. 

Your influence depends on your communication, so, how are you doing in these three areas?

Brent Kelly:

Welcome to The Agent...

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Are You Winging It or Winning It? agency leadership planning May 05, 2021

Whether or not you realize it, you are in a competition every day, either as an agency or as an individual producer. You are competing to keep your best accounts and open new relationships with ideal clients. You’ll notice I said, “open new relationships,” not “close...

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Five Key Mistakes Agency Leaders Make leadership Apr 22, 2021

ARE YOU MISTAKING BUSYNESS FOR ACCOMPLISHMENT?

Mistakes are inevitable. In fact, the only way not to make a mistake is to do nothing (which is also a mistake). But rather than think of mistakes as failures, we should view them as opportunities. The challenge is to learn and grow from them.

...

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Which Zone Are Your Producers In? producers productivity Mar 31, 2021

In most independent agencies, producers typically operate in one of two zones. They’re either in a Red Zone or a Green Zone.

As the name suggests, the Green Zone is all about earning more green (a.k.a. money!). Those in this zone participate in activities and execute strategies that create...

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Why Training Fails…And What You Can Do About It training Jan 27, 2021

Recently, an agency CEO asked a great question, and like most great questions, we couldn’t ignore it: Why do some agencies have three times the national average organic growth rate while others struggle to even come close to being average?

Our knee-jerk response was that they don’t...

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Brent M. Kelly Named as President of Sitkins Group, Inc. Jan 18, 2021

Agency consulting and training firm, Sitkins Group, Inc., names Brent M. Kelly as corporate president.

Brent, a Certified Leadership Coach of the Maxwell Team, motivating influencer, and speaker, joined the Sitkins’ Team in August 2017, as a trainer and private client coach. Brent previously...

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Is Your Agency A Leaky Bucket? agency leadership Nov 25, 2020

Recently I noticed a roof leak in the covered porch at my vacation home. Even though I knew the roof was in good shape overall, there was some storm damage that needed to be addressed. There were two ways I could deal with it: (1) I could hope it would go away; or (2) I could deal with it as soon...

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The 7 P's of Agency Success leadership Sep 09, 2020

The greatest challenge for agency leaders today isn’t technology, tools, or competition - it’s focus. I think speaker and author Darren Hardy said it best: “In a daily barrage of distractions, the one who can focus the most wins.”

Obtaining information isn’t the...

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The Two Most Important Investments You Can Make investments leadership Jul 09, 2020

Throughout life, uncertainty is something we all face from time to time. The COVID-19 pandemic is irrefutable proof of this. As I write this, no one is sure when businesses will fully reopen. That has made it extremely challenging, both personally and professionally, to know what to do and how to...

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The Gateway to the Next Level Jun 01, 2020

GO SHALLOW AND BE AVERAGE OR GO DEEP AND BE GREAT

My experience with agency owners, producers, and other leaders suggests that most of  them want to get to the next level (or at least that’s what they say). We all know, however, saying what you want to do is the easy part; actually...

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